How to get followers on Twitter?
This question is a tempting one for brands to brush off, isn’t it?
Here’s the thing, though: you can’t dismiss your follower count on Twitter as a total vanity metric.
Not only does a higher follower count mean more influence in your industry, but also signals that your audience, leads and customers are interested in your content.
According to social media statistics, nearly half of all marketers cite Twitter as their go-to network for engaging with customers. Fast-moving and so simple to use, Twitter is arguably the easiest social following to grow from scratch.
But how do you get those followers in the first place?
How to Get More Twitter Followers in 8 Steps
In this quick guide, we’re going to break down exactly how to get more Twitter followers in 2018.
Here are our top 8 tips:
- Tweet frequently
- Optimize your posting time
- Post visual content
- Utilize hashtags
- Engage with replies, retweets and tags
- Create an inviting profile
- Identify followers within your network
- Draw in followers outside of Twitter
No bots, no spammy tactics. Just eight actionable steps you can take ASAP to attract valuable, flesh-and-blood followers. Whether you’re after more leads or just want to get the attention of big names in your industry, the following tips are totally fair game.
Versus the likes of Facebook or Instagram, Twitter requires a more aggressive content strategy.
According to data by CoSchedule, the “sweet spot” is anywhere between three and seven tweets per day to maximize engagement. Some brands tweet as often as 15 or 20 times per day, though, so context and competitive analysis are important here.
But given how quickly the platform moves, brands can always err on the side of posting more often rather than being reserved.
The key is to not only promote yourself. The good news? The possibilities for filling up your content calendar are seemingly endless.
Tweets from your followers. Relevant industry articles. Buzzworthy stats. Breaking news. Personal updates. The list goes on and on.